Mobile Marketing Code of Ethics
08 Look After Your Colleagues.
You should recognise both the demands and the rewards of working in a mobile marketing
agency. It can be hectic. It can be frustrating. It also can, and should, be fun.
Everyone in advertising works long hours, often including late night and weekend work. It is the nature of the business we are in. However, there is more to life than work. To create an environment where employees are penalised or lead to believe they will be penalised for not working unreasonable hours is unethical.
You should learn to balance the job with the rest of your life so that you keep a perspective.
Remember your family and friends. Remember your soul.
Responsibility is a two-way street. Look after your colleagues. You are a team and need one another to succeed to your expectations. Each of us has distinctive and valuable skills.
Look for the best in one another, acknowledge it, and reward it. Everyone should feel that if they’re giving a lot, they are well rewarded, not just in salary, but with recognition and support.
Examples of unethical behaviour:
- Keeping important client information to yourself when it should be shared with colleagues,
is unethical. - Don’t blame a colleague for your own mistakes. Don’t hide mistakes.
- Scoring points at the expense of a colleague is unethical. You’ll lose more than you win.
Equally, not supporting a colleague when you know they are right, is unethical.